When managing a business, blogging may be the last thing on your mind due to the massive list of responsibilities you have with day to day operations. Many businesses choose to hire professional bloggers to assist with their blogging efforts while others face the challenge head on with hopes of growing their audience. Chances are, if you started your own business, you probably have a creative streak that makes occasional appearances. The key to growing your audience is partnering that creative streak with what your audience needs. Ask yourself questions such as: What information can my audience benefit from? What type of free tools could help them grow their business or brand?
What you are writing should offer some benefit and potentially solve a problem for someone in your audience. Here are some ways that you can keep track of what you want to write while offering help to larger audiences of people.
Evernote is a great tool to help your store your blogging ideas while you are on the go. You can create notes with info, links, etc. These nice little notes can be used to outline your next big blog idea and help you prevent forgetting the idea. Big ideas, little details, and everything in between. Anything that matters to you can be captured in a note, ready for when you need it. The tool is free with upgrade options.
Trello can be used to categorize your ideas using lists on boards. As creative ideas pop in your head, you can add “cards” that have a variety of features to help you stay organized and assign deadlines. These cards can even be placed under categories.
If you want to keep it old school, you can use a plain Word doc to type up your creative ideas as they hit you throughout the day. I would suggest creating folders on your desktop for categories and saving the Word docs in folders based on topics. This may be an easier way to ease into writing blog posts for new writers. The process is a little less intimidating.
Do you love going through the stationary section of office supply stores? Maybe you spend 30 minutes or more looking at journals in TJ Maxx or Michael’s. If you love being able to keep a journal with you, using a journal can be a great way to capture your Blog posts. This is for the person that does not mind retyping things after they have written them.
Now that you have a few ways to keep track of your Blog ideas, don’t forget to plan your Blog posts. Here is a free Blog Planner from Designer Blog.